By: Leanne Lambert

Do you know why it’s so difficult to reach your goals on YouTube? The answer might surprise you: You’re not setting SMART goals.

SMART goals are specific, measurable, achievable, relevant, and time-bound. When you set SMART goals for your YouTube channel, you’re much more likely to achieve them.

For example, instead of saying “I want to be a successful YouTuber,” set a SMART goal like “I want to grow my YouTube channel to 10,000 subscribers in 6 months.”

Once you have a SMART goal, you can start to break it down into smaller, more manageable action steps. For example, to achieve your goal of growing your YouTube channel to 10,000 subscribers in 6 months, you might need to:

• Upload 2 new videos per week

• Promote your videos on social media

• Collaborate with other YouTubers

• Run YouTube ads

Why is setting SMART goals so important for success on YouTube?

Because it gives you a clear roadmap to follow. When you know exactly what you want to achieve and how you’re going to achieve it, you’re more likely to stay motivated and on track.

Here’s a tip: Write down your SMART goal and action steps somewhere where you’ll see them every day. This will help you stay focused and motivated.

If you’re serious about reaching your goals on YouTube, consider reaching out to us, we’d love to help you on your way to being YouTube SMART.

Bautista Direct Marketing is a full-service media-buying agency specializing in direct response advertising. Please reach out if you would like to learn more about how we can help you.

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