“A Goal Without A Plan Is Just A Wish” – Antoine de Saint-Exupéry

By: Angela Brahm

As we head toward the end of another year, typical articles on budget planning, setting your business goals and improving your business and/or life for the upcoming new year are starting to appear. And, as usual, many people will plan and establish well-intentioned goals, which will fall by the wayside around Quitters Day, the second Friday of January, the official day when most give up on their new year resolutions.

So, what’s the point of making a plan to reach a goal – and how can it be done with so many unknowns in the current political and economic climate? When attempting to make future plans for your business, the stumbling block for many becomes the Known Unknowns – things you know you can’t predict. Make a point to identify and document these types of issues as once you realize what you don’t know, you’ll be able to revise your business plans quickly as the unknown items become predictable. Then, by focusing on your goal and revising your plans quickly and often, you will have a better chance of sticking with the new year’s goals.

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